What is Personal Brand Photography?
Personal Brand Photography is a mixture of photojournalism, lifestyle, and portraiture created to communicate your personal brand and make a meaningful connection with your audience.
I’m sure by now you’ve heard people talking about “personal brand”.
Well, what is it?
A personal brand is you as an influencer or entrepreneur, personally connecting with your target audience by showing them your story.
Nowadays with so many business out there and many markets completely saturated, businesses need to connect with people in order to gain their trust, and ultimately their business, loyalty or following.
This happens to me every time I use the internet to search for a product or service. If I go to a business website and it’s pretty nice and has a lot of product or service images and it’s easy to navigate that’s great, but if I go to another website and I see an image of the person behind the business and then a few pictures of them interacting with clients or making their products, maybe read a short paragraph about who they are and why they do what they do in their business, I’m sold! I’ve connected, I feel like I know them and I would rather do business with them than just an awesome website with no connection.
“Becca made me feel like my story mattered. She made me feel heard and also helped my to spark some creative juices in different ways to tell my story.”~Kristen
“Your personal brand is a promise to your clients…… a promise of quality, consistency, competency, and reliability..” – Jason Hartman
“I’m so grateful to Becca for her attention to detail, and her creativity. Her images are beautiful and have already proven helpful in driving in new customers/followers on social media.”~Natalia
Pictures are the best way to let people get to know who you are, what you believe in, and what your business can do for them.
In order to have a good personal brand, people need to connect and relate to you.
When your target audience can connect with you as a person they will more easily trust you and in turn give you their business or loyalty. Which in turn grows your business.
Most businesses and influencers need to have a weekly or even a daily stream of images they can post to social media to stay connected and relevant. You probably take pictures on your phone at least 5 days a week to post on social media sites or apps. Even if you take only 30 minutes to do so that’s 2.5 hours per week, 10 hours per month and 120 hours per year! That’s the equivalent of 3 full work weeks per year taking and posting pictures on social media!
“Social media is changing the way we communicate and the way we are perceived, both positively and negatively. Every time you post a photo, or update your status, you are contributing to your own digital footprint and personal brand.” – Amy Jo Martin
What if I could give you that time back to spend doing what you do best, growing your business or spend it with family and friends?
You already understand the power of photography. And you know how important it is to have photos that actually match your personal brand, and that it’s so much more than just needing a good headshot. You need lots of content to share across several online platforms in an ongoing manner, so that you can stop worrying “what am I going to POST today?”
That’s where I come in! I can help you tell your story through quality images of you and your daily work, routines and even family life. Let me help you connect with your target audience by providing you with 60-90 images every quarter, that you can use wherever you choose, your website, flyers, brochures, Instagram, Facebook—wherever you are connecting with your target audience.
I’m Becca! It’s nice to meet you. I’m a mother of 5 kids, I’m married to a Navy Veteran and we also have 2 dogs a cat and a lot of plants! I enjoy reading, painting, gardening and camping in my spare time. (Ha ha ha…spare time?) I love art, music, movies, theatre and the outdoors.
I got my first camera when I was about 9 years old, and I’ve pretty much had one in my hand ever since.
I love to tell stories through images. I help today’s busy entrepreneurs and influencers by creating authentic images that help them connect with their followers, readers and clients. I’m able to help my clients convey their message and stories through authentic quality imagery that connects and converts, intern helping them grow their business.
I know entrepreneurs and influencers need a steady stream of images to sell their products and services online and to connect with their target audiences, many simply don’t have the time, the expertise or the desire to do it on their own.
It is my personal mission to help entrepreneurs and influencers by fulfilling this need for authentic professional images that connect with their target audience and strengthening their personal brand, so that they have more time for their families, their business goals, and to create for themselves the satisfying lives they deserve.
Let me help you grow your business one click at a time.
Here’s how it works!
Step 1: CONTACT ME
Fill out the contact form and I will get back to you within 2 business days, to answer any of your questions.
Step 2: TALK TO ME
We’ll connect via video chat or in person To go over the details and answer any questions you have, so we can see if we are a good fit for each other!
Step 3: BOOK IT
We will make it official when we decide to move forward by signing paperwork, booking a date and planning your first session.